Brief: Engage a diverse audience on the theme of species loss
Performance Team: Amber Lau, Sanjana Dhanakoti, Ana Sousa, Jiayi Zeng
Media Team: Amber Lau, Tonicha Child, Pat Wingyoopongphun, Jason Xiong, Shuyi Xu
Art Team: Riezan Haddad, Masa Planinc, Carol Chen, Kaiyang Wang
Since our final outcome has combined into one, we decided to do the final presentation as a team. So rather letting everyone to speak like a classroom base presentation, we thought sending out representatives would make it more like a team presentation.
Instead of hearing the same voices over and over again, we decided to surprise the audience by letting the ones who haven’t done much talking to do the presentation. This way, every team member would get a chance to speak and would reflect well on us as a team.
The performance team previously asked one of our team members to film the whole performance process out. We then presented the video and explained some of our key findings.
The art team followed the presentation and explained the idea of the reset button and how it works at the end of the funeral to give people a choice that’s actually not resettable.
And lastly, to tie the three ideas together as one, the news team presented the final fake news report to show the global news, animal vox pop interview, and the funeral performance.
As XR already know our idea from the previous week, they didn’t have a lot of comments this time. They were impressed with the works we have done so far , and really like the idea that the outcome of each team did tie back together at the end. It made the whole campaign huge and really engaged with diverse audience across various mediums.
Through this project, I got to explore various ways to deliver the urgency of global issues through different mediums. Sometimes we often imagine the ideal picture of the end results, but when it comes to reality, it always contains a lot of uncertainty. I learnt that we would never be able to have a complete preparation to the unpredictables, but through the exploration, I got to experience how our ideas could turn out in real life.
Even thought I don’t think our outcome has achieved a great success (performance with not much interaction with the public; not many people noticed and pressed the reset button; haven’t deliver the fake news report to different social media platforms), I still gain experience to know how different the reality can be compare to our ideal scenario.
Another thing I learnt is the fact that it is easy to get to get people’s attention, the harder part is the after action. What can people do after realising the importance of the global issue? How can we follow up, continue educating the public and forcing the the government to make changes? Although this project is still an academic work, but we still need an answer for that because the problem we raised is actually happening right now.
Furthermore, the project has also enabled me to experience working with a bigger group that would be helpful for my future career. I further understand the importance of communication, idea sharing, trust, discipline, responsibility, and how these factors can affect project progress and relationship between people.